LAN and TAM Debut New Unified Cabin Design
Santiago, March 27, 2014 - LAN Airlines and its affiliates and TAM Airlines, members of LATAM Airlines Group, unveiled the new unified design for their cabins today.
Two aircraft already feature the new design including a LAN Airbus A320, servicing domestic routes within Chile and a TAM Airbus A321, servicing domestic routes within Brazil.
Moving forward, all of the new Airbus A320 and A321 short-haul aircraft will feature the new cabin interior and seats, giving passengers more space and comfort.
The fabric for the seats in the short-haul cabins was designed incorporating four colors and two different leather textures. For the new long-haul cabins, the fabric incorporates more cloth elements to create maximum comfort for longer flights.
Beginning in 2015, LATAM Airlines Group will incorporate two new aircraft models into the long-haul fleet with the Boeing 787-9 and Airbus A350-900 that will feature the new cabin design and offer two classes of service, Economy and Premium Business
The new unified cabin design is one of the most tangible examples of standardization between the two airlines since the merger. With a focus on a comfortable and welcoming experience, the design was inspired by South America’s colors and textures combining elegant natural tones that reflect the passionate culture and warmth of the region.
Jerome Cadier, Marketing Vice-President, LATAM Airlines Group, said, "We hope our passengers continue to enjoy the experience of flying with LAN and TAM and that they share the same passion we have for flying.”
LATAM Airlines Group collaborated on this project with prestigious international design consulting firm Priestmangoode, known for its vast experience in the aviation, railway and hotel industries among others.
With the new cabin design, LAN and TAM strengthen their global presence and their leadership in bringing the best of South America to the world.
“Every element was carefully selected and designed to include the best elements of the countries in the region to create a world class project. With these objectives in mind, the rich wood textures of the Amazon are present in several elements throughout the cabin, including part of the floor and details on the seats. The fabric, textures, colors, and patterns are reminiscent of the beautiful landscapes of our region. Even the iconic beaches of Ipanema were a source of inspiration for the cabins”, added Cadier.